Meta purges nearly 3.7 cr bad pieces of content on FB-Insta in India in Oct

Updated: Dec 1st, 2023

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Meta owned Facebook (img: IANS)

Updated on Dec 1, 8.50 p.m.

Meta said that it took down over 33.6 m (3.36 cr) pieces of content across 13 policies for Facebook, and over 3.4 m (34 lakh) pieces of content across 12 policies for Instagram in India in October.  

Between Oct 1-31, Facebook received 12,960 reports through the Indian grievance mechanism, and said that it provided tools for users to resolve their issues in 5,201 cases.

On Instagram, the company received 8,252 reports through the Indian grievance mechanism. 

Meta took down 9.9% more pieces of content in October, as compared to that of September, which was 33.1 m (3.31 cr).


Updated at Nov 1, 6.30 p.m.

Meta said that it took down over 29.7 m (2.97 cr) pieces of content across 13 policies for Facebook, and over 4.4 m (44 lakh) pieces of content across 12 policies for Instagram in India in September.

This number has seen an increase as compared to 19 m (1.9 cr) in August.

Between Sept 1-30, Facebook received 19,850 reports through the Indian grievance mechanism, and said that it provided tools for users to resolve their issues in 3,121 cases.

On Instagram, the company received 13,251 reports through the Indian grievance mechanism.


Updated on Oct 3

Meta said that it took down over 14 m (1.4 cr) pieces of content across 13 policies for Facebook and over five m (50 lakh) pieces of content across 12 policies for Instagram in India in August.

Reported content on Facebook in August

Between Aug 1 - 31, Facebook received 25,049 reports through the Indian grievance mechanism, and said that it provided tools for users to resolve their issues in 2,701 cases.

These include pre-established channels to report content for specific violations, self-remediation flows where they can download their data, avenues to address account hacked issues etc, Meta said in its monthly report in compliance with the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021.

“Of the other 22,348 reports where specialised review was needed, we reviewed content as per our policies, and took action on 5,045 reports in total. The remaining 17,303 reports were reviewed but may not have been actioned,” Meta added.

Action taken on Instagram

On Instagram, the company received 20,904 reports through the Indian grievance mechanism.

“Of these, we provided tools for users to resolve their issues in 4,529 cases”, it informed.

Of the other 16,375 reports, where specialised review was needed, Meta reviewed content and took action on 6,322 reports in total.

The remaining 10,053 reports were reviewed but may not have been actioned. 

Data released under new IT rule

Under the new IT Rules 2021, big digital and social media platforms, with more than 5 m (50 lakh) users, have to publish monthly compliance reports.

“We measure the number of pieces of content (such as posts, photos, videos or comments) we take action on for going against our standards. Taking action could include removing a piece of content from Facebook or Instagram or covering photos or videos that may be disturbing to some audiences with a warning,” said Meta.

In the month of July, Meta took down over 15.8 m (1.58 cr) pieces of content across 13 policies for Facebook and over 5.9 m (59 lakh) pieces of content across 12 policies for Instagram.

(Source: IANS)

-Edited for style

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