Filmmaker Nandita Das supports countering new-age tobacco devices among children

Updated: Jul 5th, 2024

Nandita Das

‘Mothers Against Vaping’, a united front of concerned mothers combatting the promotion of New-Age Tobacco Devices such as e-cigarettes, vapes, electronic nicotine delivery systems, heat-not-burn products, e-hookahs, and similar devices among Indian children and youth, today announced that Nandita Das, actor-filmmaker and National Film Award winner, would be supporting and endorsing their cause.

Nandita Das joins a group of role models including Baichung Bhutia, Deepa Malik, Dutee Chand, Neha Dhupia, Kushboo Sundar, and Kishwar Desai, who have been supporting the organisation in their campaign against the growing threat of vaping among children and youth.

Nandita’s influence could amplify the urgency of addressing this health crisis and implementing protective measures against the use of new-age tobacco devices.

Over this, the filmmaker said, “The increasing prevalence of modern new-age tobacco devices among our children and youth should be of deep concern to all of us. As a mother of a teenager, I worry for all children and hope that they don’t fall prey to such harmful addictions. The issue demands our immediate personal and collective attention.”

“Today’s children are intelligent and exposed to a lot of information. They are also vocal and rational. So we need to explain to them logically the dangers of such devices that may look attractive or ‘cool’. They can see reason if we engage with them constructively and compassionately. It is difficult to shun peer pressure at their age, so we must find ways to boost their confidence and equip them to make informed choices. Let us support them in making healthy decisions,” Nandita added.

On this occasion, a new danger for children and teens who vape was highlighted. These children now face heightened risks of exposure to uranium and lead. This kind of exposure to New-Age Tobacco Devices like Electronic Cigarettes, Vaping Devices, and other Heat Not Burn Devices can harm the brain and affect its development in children and teens.

(This story is taken from a syndicated feed and was only edited for style by Gujarat Samachar Digital staff)

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