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Sustainability & profitability - a positive relationship for 86% Indian firms: Report

Updated: Apr 29th, 2024

Indian business growth

About 86% of Indian organisations see a moderate to strong relationship between sustainability and their company’s profitability, a new report said today.

According to a cloud software major, 77% of Indian businesses have seen sustainability strategies contributing to outcomes such as revenue or profit growth to a moderate or strong degree.

“Sustainability is now a business necessity rather than merely a moral duty. It can no longer be seen as distinct from the overall financial performance of the company,” said the president and MD of the company’s Indian subcontinent wing.

“It is evident from the findings of our study that businesses that prioritise sustainability are more successful,” he added.

Moreover, the report mentioned that 58% of Indian firms expect a positive financial return on their sustainability investments within the next five years.

About 39% of businesses plan to increase their investments in sustainability over the next three years.

“The Asian market represents more than 50% of the world’s emissions, and so as one of the fastest growing hotbeds of innovation and economic activity in the region, India is in a unique position to lead the charge against climate change,” said the president of the company’s Asia Pacific Japan wing.

In addition, the report said that 69% of Indian organisations use sustainability data to inform strategic and operational decision-making to a moderate to strong degree.

(Source: IANS)

- Edited for style

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