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Apple Hikes iPhone Prices In India: Base iPhone 17 Now Starts At ₹99,900 As Premium Models Surge Up To 22%

By GS Team
10 Sep 20262 mins read
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Apple slashes iPhone prices in India, with hikes up to 40.6% across models, including the new iPhone 18 Pro series and foldable iPhone Duo. The base iPhone 17 now starts at ₹99,900. Factors like import duties and currency fluctuations are cited. Third-party retailers may temporarily offer older prices, but official Apple channels reflect the immediate increase.

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Apple Hikes iPhone Prices In India: Base iPhone 17 Now Starts At ₹99,900 As Premium Models Surge Up To 22%

NEW DELHI — In a major shock for Indian consumers ahead of the festive season, Apple has introduced a steep price hike across its smartphone lineup in India. Under the updated pricing structure, the base 256GB variant of the iPhone 17 now starts at ₹99,900—up from its launch price of ₹82,900—representing an increase of over 20 per cent.

The price adjustments come alongside the launch of Apple's flagship iPhone 18 Pro series, pushing the Cupertino tech giant's devices deeper into India's ultra-premium market segment.

Massive Price Jumps Across Older And Newer Lineups

The price revisions affect multiple generations and form factors in Apple's portfolio. The 512GB variant of the iPhone 17 has seen a ₹22,000 hike, taking its price tag from ₹1,02,900 to ₹1,24,900. Meanwhile, the entry-level iPhone 17e 256GB model has moved from ₹64,900 to ₹79,900, marking a 23.1 per cent jump.

Even older generations have not been spared. The two-year-old iPhone 16 (128GB) now costs ₹89,900, up from its previous selling price of ₹69,900—a sharp ₹20,000 surge.

The steepest percentage increase landed on the iPhone Air series. The 256GB iPhone Air surged by 25 per cent from ₹1,19,900 to ₹1,49,900, while the top-tier 1TB iPhone Air experienced a dramatic 40.6 per cent leap, rising from ₹1,59,900 to ₹2,24,900.

Model Variant
Earlier Price
New Official Price
Hike Amount / Percentage
iPhone 16 (128GB)
₹69,900
₹89,900
+₹20,000 (28.6%)
iPhone 17e (256GB)
₹64,900
₹79,900
+₹15,000 (23.1%)
iPhone 17 (256GB)
₹82,900
₹99,900
+₹17,000 (20.5%)
iPhone 17 (512GB)
₹1,02,900
₹1,24,900
+₹22,000 (21.4%)
iPhone Air (256GB)
₹1,19,900
₹1,49,900
+₹30,000 (25.0%)
iPhone Air (1TB)
₹1,59,900
₹2,24,900
+₹65,000 (40.6%)

iPhone 18 Pro Series And Foldable iPhone Duo Enter Ultra-Premium Bracket

Alongside the price revisions, Apple introduced its newest flagship devices. The base 256GB iPhone 18 Pro debuts at ₹1,64,900—a 22 per cent increase over the launch price of its predecessor, the iPhone 17 Pro (₹1,34,900). The iPhone 18 Pro Max starts at ₹1,79,900, up from the ₹1,49,900 benchmark set by last year's Pro Max.

Apple also officially entered the ultra-luxury foldable market with the launch of the iPhone Duo. The foldable device starts at ₹2,99,900 for the 256GB model, while the top-end 2TB variant reaches an unprecedented ₹4,49,900.

Industry analysts at Counterpoint Research attribute the aggressive price recalibration in India to a combination of persistent import duties, fluctuations in the Indian Rupee, and escalating domestic manufacturing overheads. While third-party e-commerce platforms like Amazon India and Flipkart may briefly offer stock at older listings, official Apple retail outlets and the online Apple Store have implemented the revised rates with immediate effect.